Kristen Lamb is killing it recently on her blog. Great writing advice. Here’s one that I could have used years ago, and might boot me into posting here more regularly.
Fiction authors are not blogging to become experts. You are blogging to connect with as many people as humanly possible and recruit them to your team. Period. That simple.
I blog about writing and social media, but my blog is being used to establish me as an expert in my field. I write books for writers.
Do you write books for writers? No? Then you don’t have to establish expertise. Have fun. Connect with people via your shared passions. Isn’t that how friends have always been made?
I’ve enjoyed some of the writing articles I’ve posted here, and I’m glad they’ve helped some people. But really, most of the connections I’ve made online over the years have been tech related. And I’m still as active and opinionated regarding technology as ever. Yet I haven’t said a word here about stuff unveiled at Google I/O and WWDC this year.
I think the other big roadblock for me in tech blogging is I keep trying to write articles, not posts. Posts are smaller, centered around a single idea. I’m still writing long-form journalism, and it takes too long to write.
So, I’m going to try to write shorter, more frequent tech posts. If you like them, please link to them on Twitter or Facebook and help me reach more readers. Thanks!